March 5, 2026: Three Numbers for Thursday

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102 Billion

Amount spent on the Texas U.S. Senate primary across both parties so far. If the GOP has a competitive primary run-off in June, this number will increase substantially.

Why It Matters:

Fresh sources of money — from newly engaged everyday Americans to billionaires — will push 2026 campaign spending to stratospheric levels.

32 Billion

Amount of money spent on influencer marketing in 2025 — one of the fastest growing segments in the industry.

Why It Matters:

Influencers are now out-earning actors and athletes in endorsement deals as their measurable impact on consumer decision-making is skyrocketing.

$533,000

Per capita income in Jackson County, Wyoming — the wealthiest county in America.

Why It Matters:

As mountain towns continue to attract ultra-wealthy new residents, long-time resident workers — from cleaning staff to police and medical support — are being priced out.

Your weekly peek at numbers that are driving conversation in Washington and beyond.